Thursday, June 2, 2011

Plan A Cookie Dough Fundraiser

Cookie Dough Fundraisers: Increasing The Potential Of Your Products.

In organizing cookie dough fundraisers, the quality and effectiveness of your products in gaining profit must be one of your top priorities. Your fundraising product is the soul of the whole fundraising event so never ignore their importance. But how can you make your products more efficient in raising your needed funds?

Cookie dough fundraisers usually focus on selling products to your customers; which in your case is cookie dough. It is a direct marketing type of fundraiser which involves your sales volunteers offering high quality cookie dough products to potential customers. But there are still ways in order to make these one of a kind product more productive. One method is to promote your goods as a gift product. This will make people want to buy more since they can also be used as gift for their loved ones. You need to understand that people love gift-giving more that they give to themselves. Exploit this system and you will see visible results by the end of your events. Another way to make your products more appealing to the masses is making it more personalized. In this way, you can make use of your creativity and cater the products to your customer’s specific needs. You cannot sell the same product that department stores also sell. This will put you in a disadvantage since they can easily access the same product whenever they like and without pressure. Make sure that your products stand out above the rest so that it will more appealing to your customers as well to the whole community. In case of cookie dough, you can bake them personally and you can even add something that will make your output products more delicious and mouth-watering. When people love your products, chances are they will share it to their friends, families, and relatives making it more popular and profitable.

To make sure that you can sustain your fundraisers profitability, offer other products as well that will work well with your existing product. You can offer other sweet treats like candies and chocolates that can go well with your cookie dough. Offer them in personalized packages that can boost your sales dramatically. Never settle for the same product all the time, always be vigilant of your customers need and always entice their curiosity in order to maximize your potential income. Experiment with different products, you can even do a little survey while doing your fundraiser so that you will know what they want. Put your survey forms along side with your order forms so you can easily obtain the information that you need.

Not all products work the same way in terms of the time of the year. You must understand that some products are not suitable if you offer them in a certain season. Always accept changes in your marketing plans and fundraising products so that you are assured that whatever time of the year will it be, you can still gain more income from your fundraiser. 



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